Service Businesses

Fields Finance & Beechwood Accountants

Finance and accounting content planned, filmed and edited to make technical topics clear, credible and useful for people choosing an accountant.

Monthly ContentTalking HeadEducation

Project Snapshot

Platforms: TikTok and Instagram
Support: Monthly planning, scripting, filming and editing
Format: Talking-head education, captions and social assets

Result300k+ views, confirmed accounting clients from social media and stronger trust for future accounting enquiries.

The Goal

Help service businesses explain complex finance and accounting topics in a way that feels approachable, trustworthy and useful to potential clients.

What We Created

Monthly content planning
Script support and direction
Filming from scratch
Talking-head edits
Captions and platform delivery

Content Approach

We turned complex finance topics into simple, trustworthy videos that make potential clients understand the value quickly. The subject knowledge came from the finance team, then we shaped it into short talking-head videos with hooks, captions and pacing built for TikTok and Instagram.

Outcome

The content has generated 300k+ views, contributed to confirmed accounting clients from social media and helped position the brands as go-to accountants for future enquiries across TikTok and Instagram.

Create Something Similar

Want a project like this for your business?

Send a quick message with your business, offer and goal. IMJ Media will suggest the right next step.

Message on WhatsApp